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Date Night Look

Date Night Look

By following these steps and selecting the right colors for your skin tone, you'll be able to create a stunning date night makeup look that enhances your natural beauty and exudes elegance and charm. Remember to have fun experimenting with different shades and techniques, and most importantly, wear your makeup with confidence!
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5 Valentine's Day Lip Color Trends 2024

5 Valentine's Day Lip Color Trends 2024

Can you believe Valentine's Day is just around the corner? Whether you're gearing up for a romantic night out or planning to hit the town with your squad, nothing ties a look together like the perfect lip color. So, let's dive into the vibe and check out the five hottest lip colors that'll have you feeling like a total knockout this Valentine's!
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2024 Valentine's Gift Guide

2024 Valentine's Gift Guide

Celebrate Valentine's Day by giving the gift of beauty – our carefully crafted beauty duos are like matches made in beauty heaven. Whether it's for someone special or just for yourself, these pairs are designed to make you shine. Enhance your natural beauty with flawless skin, captivating eyes, and vibrant lips. Treat yourself or a loved one to the joy of feeling beautiful this Valentine's Day! 
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Makeup Trends to Fall in Love with This Valentine’s Day

Makeup Trends to Fall in Love with This V-Day

Valentine’s Day is fast approaching. But we don’t think the Day of Love should be all about finding the perfect guy. It should be about falling in love with your own beauty, and treating yourself the way you deserve on this special day. So this Valentine’s Day, make your look about defining your own beauty, and not about pleasing someone else. With that in mind, here are a few makeup trends that you may want to consider trying to give yourself a new, stunning look that is entirely your own.

Go for Gold

We believe that a woman’s beauty is worth more than gold. But that doesn’t mean gold can’t be a part of your makeup routine! This Valentine’s Day, try adding a bit of shimmer to your look. We recommend trying our Strive lip gloss over your favorite nude lip color. Or, layer it over a soft pink lip color for a rose gold effect that will have you falling head over heels in love with your new look.

Roses Are Red

Rosy colors don’t have to be limited to your lips and cheeks. This year, rosy eyeshadows have become extremely popular. Why not give it a try yourself and see if this new look helps to capture your true beauty? We carry several rose-toned eyeshadows, including Harmony, Grace, and Hope.

A Lasting Kiss

If you happen to be sharing Valentine’s Day with a special someone, the last thing you want is to end up sharing your lip color. More and more women are switching from lipsticks to long-lasting lipstains that don’t smudge or fade. Our LipLast line provides a smooth application and long-lasting finish that’s perfect for a romantic night filled with stolen kisses.

Berry Beautiful

Red is a traditional color for Valentine’s Day, but the bold red lip is not for everyone. If your unique beauty calls for something else, consider trying a berry-toned lip color. With a variety of hues—from the bold to the bashful—berry lip colors work beautifully with many skin tones. Our favorites include Genuine and Intent, from our LipLast collection, and our Beloved lip liner.

Make this Valentine’s Day less about looking for love, and more about falling in love with your own, unique beauty. We hope these makeup trends can help you to explore your look and find a definition of beauty that can truly let you shine.

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